Hookline
Verified

Clara Neumann

@clara-routine · Germany

Former beauty editor turned UGC creator. Polished, editorial-style routines and before/afters.

  • Beauty
  • Skincare
  • German
  • English
  • French

Passport score

53

Verified by real ad data

50 = platform benchmark for your niche

  • 1 verified video
  • 300k+ verified impressions
  • 2 completed videos

Hook rate

28.0%

1 verified video

Hold rate

33.5%

1 verified video

CTR

1.11%

1 verified video

ROAS

1.84

1 verified video

By niche

NicheScoreVideos
Skincare531
Verified ad data, segments with at least one video

By format

FormatScoreVideos
TestimonialSkincare531
Verified ad data, segments with at least one video

Portfolio

Retinol diary: week 1 vs. week 6
Editorial glow make-up look

Anonymised: no brand names, budgets or campaign details.

Source: ad accounts that brands connected to Hookline, read-only. Only videos made through Hookline count.

As of November 4, 2026www.hookline-ugc.de/c/clara-routine